Today, we're introducing Tammie Tsang from Garosu. Keep reading to find out her views on modern women, Hong Kong and her favorite things!
Tammie from Garosu
What is Garosu? Garosu is a boutique jewelry design house born in Hong Kong with an international spirit. Modern day women lead very busy lives, often playing multiple roles, so we wanted to create jewelry that is elegant enough to step into an office or fine dining yet contemporary and edgy enough to preserve a sense of their personality.
We also recognise women wouldn’t have time for nonsense so we’ve chosen stainless steel as our base material, which is water-resistant, non-corrosive and hypoallergenic.
What inspired you to start Garosu? I was at crossroads career wise in 2013 and needed to reignite my passion – I’m a I-don’t-do-anything-halfway kind of person – and I found myself in Seoul once again shopping for jewelry and that’s where the idea of turning my interest into a business popped.
How would you describe the Garosu woman? Independent, Unapologetic, with a refined edge.
What was the biggest challenge in starting a jewelry brand? I’ve always dived head first into everything I do. And I think starting something new always takes a lot more humility than I expect. Starting Garosu was the same, it was a real internal challenge to accept that I can’t be good at everything from the get-go. And this is where I really learned the value of being armed with the amazing people around me.
Your most-worn piece of jewelry? Our Orbit Classic necklace in matte silver. I’ve worn it almost everyday for the last 8 months since I got the first piece as production sample.
How has the accessories industry changed since you’ve been in it? I think there’s been a strong shift in focus from people wearing a brand that reflect their status to choosing and wearing brands that reflect a part of them, their personality, their values, but yet accessible. I think this has been happening for some time and is wider than the accessories industry. Consumers are looking for more intelligence from designers. It’s great, keeps us on our toes.
Tell me one thing about your brand that most people don’t know about. Our name, Garosu, hails from Garosu-Gil in Seoul. I have loved this gingko-lined Soho-esque street ever since the first time a business friend took me there. This was my favourite place to shop for jewelry for many years and Garosu-Gil gave me the inspiration to start my own business at a time when I really needed it.